What general strategy should be employed when developing material for older adults?

Limiting the message to a few specific ideas for clarity is a crucial strategy when developing material for older adults. This demographic often processes information differently, and simplicity is key. By focusing on four specific ideas, the material becomes more digestible and helps prevent cognitive overload, allowing older adults to retain and understand the essential messages being communicated.

Clarity is especially important as older adults may face various challenges, such as changes in memory and comprehension. By streamlining the information and avoiding an overwhelming amount of detail, the chances of clear communication and effective learning increase significantly.

In contrast, using technical jargon can create confusion and alienate the audience, while cramming in too much information can lead to disengagement and misunderstanding. Additionally, frequent changes in design might distract rather than engage, making it harder for older adults to focus on the core message. Thus, the strategy of limiting the message to a few key ideas is particularly effective for enhancing understanding and retention in this population.